Social Media, Book Signings & Why Neither Directly Impact Overall Sales

This is a great piece on marketing that any Indie author should take some time and read. Remember to focus on relationships, not sales.

Kristen Lamb's Blog

Original image via Rosaura Ochoa via Flikr Creative Commons Original image via Rosaura Ochoa via Flikr Creative Commons

One of my AWESOME on-line pals posted something troublesome on my Facebook page. Apparently there is a recent article in a major writing magazine that declares social media does not sell books and, in a nutshell, isn’t worth the effort.I’ll warn you guys ahead of time that I went hunting for the article—at the last remaining Barnes & Noble within a 25 mile radius of my home—and couldn’t find said article (and have asked Kim to get me the specific issue). But, since this type of commentary is prevalent enough in the blogosphere, I feel I can address the overall thesis accurately enough.

Social Media Was NEVER About Selling Books Directly—Who KNEW?

Image via Flikr Creative Commons courtesy of Zoetnet. Image via Flikr Creative Commons courtesy of Zoetnet.

I’ve been saying this for about ten years, because the idea of using social circles for sales is NOT new…

View original post 1,955 more words

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2 thoughts on “Social Media, Book Signings & Why Neither Directly Impact Overall Sales

  1. I think getting my writer profile out there is the reason I started my writing blog, but I don’t think that it’s going to make me sell heaps of books whenever I finally do publish. But I will blog anyway, ’cause I love this writer community I’ve found. 🙂

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